Out now on iPhone

The right song.
Right on cue.

On Cue learns your life and your music, then knows when the two belong together. No playlists to build. No rules to set.

First month free for new subscribers, then $2.99/month or $19.99/year in the US. Download on the App Store
Available on iPhone in the US and 50+ countries. Coming to the EU and UK soon.

Life is happening.

Rain starting. A long Thursday ending. Nothing you told it. On Cue just notices, quietly.

It understands the moment.

Not a rule you wrote. An inference, drawn from the hour, the weather, the week you've had, and everything it's learned about your taste.

Reasoned on your iPhone, with Apple Intelligence.

And then it just fits.

Save it. Skip it. Play it.

That's the whole interface. Your response is how it learns.

Every cue makes the next one more personal.

Day one, it knows your music.

Over time, it knows your moments.

Until your soundtrack sounds like your life.

Your life sets the cue.

There's nothing to program and nothing to maintain. On Cue quietly learns which signals matter to you, and recognizes when they come together.

Time

The hour, the season, the anniversary

Weather

Rain, golden hour, the first cold morning

Places

Where you are, and where you've been before

Calendar

What the day holds, what just ended

Listening history

The songs you return to, and when

Taste

What you save, what you skip

It learns your rhythm.

At first, On Cue knows only what you choose to share: your music, your places, the weather, the shape of your days. Then it learns the relationships between them. The rainy drive home that changes your mood. The mornings that belong to one record.

Save what lands. Skip what doesn't. It's taste, not configuration.

Every cue makes the next one more personal.

Works with Apple Music
Built for Apple Intelligence

Intelligence that never leaves your hands.

On Cue was designed from conception around Apple Intelligence, so the understanding happens where your life does: on your iPhone.

On-device Foundation Models

The model that reads your moment, the hour, the rain, the week you've had, runs entirely on your iPhone, built on Apple's Foundation Models.

Private Cloud Compute

Built to reach Apple's Private Cloud Compute when a cue needs more: your iPhone's privacy promise, extended to Apple silicon servers. Nothing stored. Nothing seen by anyone, including us.

A model of one

Every save and skip tunes intelligence that exists only for you. There's no shared profile. Nothing pooled, nothing sold.

That's how it can know you this well, and keep it between you and your iPhone.

Personal intelligence.
Private by design.

On Cue only asks for the signals it needs to find the moment. Each one is a permission you grant, see, and can take back. It understands your life on your iPhone wherever possible, and is designed to use Apple's Private Cloud Compute when a moment needs more.

Your context makes your soundtrack. It never becomes an advertising profile.

Read our privacy policy

Life already has the moments.
On Cue gives them a soundtrack.

First month free for new subscribers, then $2.99/month or $19.99/year in the US. Download on the App Store
Available on iPhone in the US and 50+ countries. Coming to the EU and UK soon. Out now on iPhone